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Backroad Mapbooks

 

Backroad Mapbooks is the "top-selling outdoor recreation guidebook series in Canada, with over two decades in the industry". For more information on the company and products offered, click here.

 

Print Design


While at BRMB I worked on a variety of print publications, both new editions and re-print updates, and after a while with the company I had the opportunity to re-design the entire introduction section of the fishing map books series. I transformed the section from a content heavy layout that lacked imagery, to a dynamic and playful layout showcasing up-close and informative images. I also maintained the scale of the fish species and gear to further inform the reader.

 
vancouver-island-bc-fishing-mapbook-cover.png
 

I managed many publications from start to finish, with tasks ranging from creating ads, layout formatting, image sourcing, imputing all content, coordinating with the mapping team for new and updated maps, proofing the publications for print, and finally prepping books for print. The publications I worked on are shown to the right.

 

Digital Design


I also created many blog infographics and social media posts for BRMB, often having complete creative control.

 
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How-To-Pack-A-Backpack-3-BRMB-Nicole_Larsen.jpg
Winter_Activities-Series-BC-BRMB-Nicole_Larsen.jpg
Winter_Activities-Series-Ontario-BRMB-Nicole_Larsen.jpg
How-To-Pack-A-Backpack-1-BRMB-Nicole_Larsen.jpg
Winter_Activities-Series-Quebec-BRMB-Nicole_Larsen.jpg
Winter_Activities-Series-Manitoba-BRMB-Nicole_Larsen.jpg
How-To-Pack-A-Backpack-2-BRMB-Nicole_Larsen.jpg
Winter_Activities-Series-4-BRMB-Nicole_Larsen.jpg
Winter_Activities-Series-Saskatchewan-BRMB-Nicole_Larsen.jpg