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 brand identity

 
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The story that your brand tells is your brand identity, and I can help make sure you’re telling the right story! I offer a range of brand identity packages to meet your unique needs, and make sure to work together with you every step of the way to ensure a positive and successful outcome for us all :)

 
    • logo design

    • typography

    • colour palette

    • brand identity guidelines

    • iconography

    • Squarespace website

    • Shopify Website

    • custom brand illustrations

    • brand patterns

    • business card

    • business stationary

    • other brand collateral

 

Check out what brand packages I offer!

 

essentials brand pack


A professional package for both new and established businesses that are looking for a brand identity that's more than just a logo.

 
    • email consultation

    • 1 moodboard

    • 2 digital concepts

    • 2 revision rounds 

    • primary logo in full colour + black and white

    • logo formatted for social media profiles

    • colour palette

    • type system

Investment starts at $2800

 
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growth brand pack


An ideal package for businesses looking to build a strong foundation for brand growth.

 
    • phone consultation & questionnaire  

    • 1 moodboard

    • 3 concepts

    • 2 revision rounds

    • primary logo in colour + black and white

    • logo formatted for social media profiles

    • colour palette

    • type system

    • basic brand identity guidelines

    • business card

    Optional add-ons

    • custom brand patterns

    • custom brand icons

    • social media assets

    • squarespace website

    • …and more!

Investment starts at $3600

 
 

 How it works


1. discover

 

To get started I’ll learn about your business, your vision and what you value. We will then determine how my design expertise can best suit your needs!

  • email, video chat, or phone consultation

  • brand identity questionnaire

  • project agreement

  • 50% project deposit

 

2. develop

 

Next, I’ll use what I’ve learnt about you and your business and figure out how to communicate your brand message clearly. This stage consists of everything that goes into creating your brand identity, from research to sketches to digital concepts.

  • internal discovery (inspiration, research, thumbnails, sketches, concepts)

  • mood board delivery

  • 2 digital logo concepts

 

3. edit

 

I’ll take your feedback and use my design expertise to improve and refine the designs.

  • reviewing client feedback

  • revised digital logo concepts

  • ongoing client feedback (up to 2 rounds of revisions)

  • free consultation for any project additions

 

4. finalize

 

Yay! We did it! Now we’ll make sure you have all of the right information, files, and assets to successfully use your new identity system :)

  • approval of all design deliverables

  • final project invoice

  • final files are handed off

  • time to celebrate!

 
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